“When you focus on sustainability from an African perspective, you emphasize people and humanity ”

How was it beneficial for you to participate in this second edition of MCB Trade Week?

I was part of the inaugural Trade Week last year, and I was really hoping it would continue because it’s such a laudable idea. The knowledge-sharing aspect is invaluable; what you don’t know can limit you. If you have a platform where information is freely shared, you can make more informed decisions as a client. This is especially important in trade, where the risks of venturing into the unknown without adequate knowledge are high. The second edition of Trade Week is even better—more participants, a wider scope, and, importantly, a focus on sustainability tailored to African needs. This emphasis on sustainability is crucial, offering a unique opportunity to transform the African narrative.

The word “sustainability” has come up repeatedly during this Trade Week. How do you connect trade and sustainability in the African context?

That’s a great question. Sustainability and trade in the African context are inherently complementary. When you focus on sustainability from an African perspective, you emphasize people and humanity. At the end of the day, trade is about people—machines and trees don’t trade. So when trade is conducted sustainably, it creates a better world, improving lives and contributing to a happier society. For a long time, the concept of sustainability was misunderstood, but the narrative is changing. Sustainability and trade are linked in a way that, if trade is done sustainably, it positively impacts people’s lives and the environment, making the world a better place. Africa, with its strong focus on family and community, is naturally inclined towards a people-oriented approach to trade.

What are the current opportunities and challenges in Africa, and how might we provide solutions?

That’s an interesting question. As I mentioned during the panel session, any opportunity without challenges isn’t a real opportunity. Challenges are what drive us to find solutions. In Africa, the biggest opportunity is the chance to create something new and impactful. However, there’s often a misconception that you need to start big, which can lead to paralysis and inaction. Instead, we should view challenges as stepping stones towards solutions. The key is to take small steps; each small action builds towards a larger push. Africa’s challenges are well-documented, from trading among ourselves to travelling within the continent, but focusing on solutions is essential. It’s about shifting from a problem-focused mindset to a solution-oriented approach, with each step moving us closer to overcoming the challenges.

How can a bank like MCB become an important actor in promoting sustainability?

MCB has the capacity to lead the way in sustainability. It’s not about size but the quality and impact of the work. MCB, as an African bank with international recognition, is uniquely positioned to guide the conversation. It can set an example by demonstrating that business as usual is not sufficient, and that collaboration and partnership are key to success. MCB should approach sustainability with a focus on thought leadership, showing other African banks and businesses that this approach leads to greater impact and longevity. By doing so, MCB can inspire other “sleeping giants” in Africa to follow suit.

We should prioritize collaboration over competition. Competition has not really helped Africa because we are people-oriented. We need to collaborate. We need to know that if we work together, it’s much better than to work alone. By partnering with strategic stakeholders and maintaining strong leadership, MCB can continue its positive momentum. The bank has already made significant strides, being recognised for its work in East African trade finance. By maintaining this momentum and fostering the right partnerships, MCB can continue to play a pivotal role in Africa’s economic growth and in reducing poverty through sustainable trade practices.